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Power Analysis for A/B Testing: Impact of Sample Size in R
This project demonstrates how small sample sizes in A/B testing can lead to inconclusive results and how adjusting sample sizes through power analysis reveals statistically significant effects. Simulated data is used to compare p-values, conversion rates, and statistical power before and after sample size adjustment. Visualizations include ggstatsplot, ggpubr, ggsignif, and ggpmisc.