The data set summarizes the contributions received by a selective private liberal arts college in the US. The college has a large endowment and, as all private colleges do, keeps detailed records on alumni donations. The data set consists of n = 1230 living alumni and contains their contributions for the years 2000–2004. In addition, the data set includes several other variables such as gender, marital status, college major, subsequent graduate work, and attendance at fund-raising events, all variables that may play an important role in assessing the success of future capital campaigns.Data set contains only alumni who graduated from the institution, and not former students who spent time at the institution without graduating. The data set contains no missing observations. The aim is to explore data to come up with insights. Treat this case study as open ended and try to come up with a few insights. Imagine you are responsible for making sure that alumni contributions and donations by former students keep coming in.