This project analyzes one year of Cyclistic bike share trip data to uncover patterns in ride behavior based on membership type, day of the week, and month. The analysis includes data cleaning, calculation of ride lengths, summary statistics, and visualizations that highlight trends in total rides, average ride duration, and ride distribution. The findings provide insights into user behavior that can help improve service planning and marketing strategies. Data Source: Cyclistic’s historical bike trip data, provided publicly by Motivate International Inc. Divvy Trip Data License: Divvy Data License Agreement