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Customer Personality and Purchasing Pattern Analysis
Customer Personality and Purchasing Pattern Analysis is a detailed analysis of a retail company’s customers, which can be used to create users' personas. This data set was retrieved from Kaggle. It was created from information collected from 2240 customers. It includes the customers’ age, education levels, marital status, yearly household income, number of children in the customer’s household, as well as the amount they spent on different categories of products in the last two years, including wines, fruits, meat, fish, sweet, and gold.
Customer Personality and Purchasing Pattern Analysis
Customer Personality and Purchasing Pattern Analysis is a detailed analysis of a company's target customers, which can be used to create solid customer personas. This data set was retrieved from Kaggle. It was created from information collected from 2240 customers. It includes the customers' age, education levels, marital status, yearly household income, number of children in the customer's household, as well as the amount they spent on different categories of products in the last two years, including wines, fruits, meat, fish, sweet, and gold.