This is a support document created to supplement another article on how to automate r report.

It's a tutorial prepared to be presented to the undergraduate marketing analytics students at the Illinois State University in course MKT 345

Videos that had 'Bangladesh' in their title were collected using the YouTube API and then different text analytics techniques such as Document-Term Matrix, Key Word Extraction, Sentiment Analysis were applied to understand the common areas of discussion and sentiment of the audiences.

Tweets that had 'Bangladesh' were fetched using Twitter's public API. Then different text analysis techniques such as Topic Modeling, Word Cloud, and Sentiment Analysis were applied to find out the common topics that people talked about and the sentiments that they expressed.