Cyclistic Bike-Share Data Analysis 2024 Using R This R Markdown file documents a comprehensive analysis of Cyclistic's bike-share data for the year 2024. The goal is to uncover actionable insights into the differences in bike usage patterns between casual riders and annual members. By leveraging the power of R and RStudio, this analysis ensures data integrity, provides detailed visualizations, and supports Cyclistic's marketing strategy to convert casual riders into loyal annual members. Highlights: - Data Preparation: Detailed steps for importing, cleaning, and validating 12 months of trip data. - Column Details: In-depth descriptions of all dataset variables and their relevance to the business task. - Analytical Approach: Justification for using RStudio, highlighting its advantages in statistical analysis, data wrangling, and visualization. - Business Insights: Actionable recommendations based on usage patterns, trip frequency, and rider preferences. This file is a valuable resource for data analysts, marketers, and decision-makers seeking to understand customer behavior and drive growth through data-driven strategies. Download the file to explore how data transforms into meaningful business insights! Regards Sari Humadi