The Google Data Analytics Professional Certificate requires completing a Capstone Project, structured into the following steps: Ask, Prepare, Process, Analyse, Share, and Act. I chose their Track 1 - Case Study 1 “How Does a Bike-Share Navigate Speedy Success?”, based on the real-world example of the Divvy bike-share company in Chicago. This document presents in the 1. Executive Report section the research question (Ask), a description of the data (Analyse, Share), and recommendations (Act). The “Prepare” step was done by seeking additional information from press releases and news articles, blog posts from data analysts, and the projects of other Google Certificate enrolees. This document then presents in the 2. Appendix section the data cleaning steps, with notes on missing data and outliers (Process).